Track the current and list price of all the best-selling products by a specific brand that are being sold at retail corporations. This dataset can be filtered by brand and name of the product. Users will be able to see the rankings of products by category. Prices can affect a company’s sales and profits drastically. The right prices need to be low enough to be competitive while still being high enough to protect a company’s profit margins. This dataset is important to investors because the overall number of products give investors an insight on a company’s manufacturing plan, while the amount of promotions gives them an insight into the margins and revenue of the company.

Here are the cumulative count of bestsellers over time for Unilever:

Here is the link for the documentation on the columns for this dataset: Columns Definition